Archive for the 'Commercial Affairs' Category

Job Search Using the Net to Succeed

The Internet offers huge opportunities for a job hunter, but also presents several potential challenges. It also adds several complexities, and a lot more matters to consider…and be mindful of.

Job hunting needs to be thought of as a personalized, highly directed marketing process where you are the product. Your resume is an advertisement. Your extended network of colleagues is your source for job leads.

So where does the web fit in? At AA-Careers, we just posted a job on Craigslist and got over 650 applications in a week. For one opening. That’s increased competition for job openings.

Had a strong person gotten ahold of us before we posted the ad, they could have secured the job before getting all that competition. How? By finding someone who knows someone at our company who became aware of the job prior to posting. Everyone knew of the job for at least 10 days before it was posted. Who in your network might know of a job that’s coming available soon?

Be sure to check your application matierials carefully! When we did an analysis of the 650 resumes, we found a large number of errors. 63% of the applicants were easily eliminated with a fast-paced triage process. How? The same way any manager would. By passing over resumes where the objective didn’t match our job posting. By passing over candidates whose cover letters gave us reasons not to hire them, like "I know I’m overqualified but I really need a job". By eliminating candidates whose documents that didn’t open properly. And by passing over candidates who didn’t bother to spell check their cover letter and/or resume.

So the good news is that job sites give you a feel of who is hiring, and for what kinds of jobs. But once those positions are posted, the competition is intense. You can still try, if you have a well honed resume, designed to appeal directly and clearly to the recruiter. And if you have practiced interviewing – so you don’t stumble at a critical point.

Another downside to be aware of is how quickly and easily you can be investigated on the internet. As we Googled several job hunters, we ran into some personal web pages that were in questionable taste. Nothing crazy, but enough to swing our thinking about who to employ.

AA-Careers provides a broad set of services for Bay Area job seekers, providing our clients a personal career consultant, a managed job hunting campaign, modern tools like a personal website, video, highly targeted resume, and much more. Let us know if we can help you.

Be careful out there, and good hunting!

What People Who Actually Know Suggest Touching on Beating Adwords User Reviews

In essence affliliate marketing is akin to a consignment store. You promote the various products on your web pages and for all your effort, every purchase pulls in commission. There is less work needed, few operating costs, it sells 24 hours a day, and even better, it is comparatively simple to pick up.

At the beginning, you must determine which items or market you’d like to work in. To get this out of the way, find out solutions to issues a specific customer profile is anticipating, and then discover a way to resolve those problems. A good method of achieving this is finding specific extremely specific longtail keywords and phrases; there are less internet searches for these in general, all the same they convert far more into sales.

These crucial keywords can be found by using Micro Niche Finder. Data gathered by this software or similar programs and services results in associated keywords in a comprehensive list format giving valuable information to have top placing on internet searches. Micro Niche Finder data will also let you know how many searches each keyword or phrase gets, the exact number of other sites using the particular keyword or phrase, even competitor information. Finally, Micro Niche Finder data can help you locate the right domain, content for your internet site, and also identify the greatest sales opportunities.

Now it’s time to construct a internet site; yet you still have a few essential tasks to complete. Having the top ranking on web based search engines needs the optimization of your site. Applications like SEO Elite can make this simple. Your rivals’ web sites are analyzed by Seo Elite information which then offers suggestions on how to increase search engine performance.

In SEO Elite the information provided by the software package advises you on links, the most profitable keywords, and a list of article submission websites to use. Briefly, the results obtained are similar to the data you would get when you confer with a practised SEO specialist.

When you find your niche, have your advertising, and your website is ready to go, then you are ready to further expand your search engine rankings. You’ll collect steady payments and you will wonder why you ever struggled to make money!

Foreign Currency Exchange

Whatever the wants for acquiring or bringing back foreign currencies, FCD might well be able to assist your company salvage time and precious money Foreign Currency Direct offer one off abroad payments, regular abroad exchanges, & of course have options when bringing currency home to the English Isles.

The business are also the greatest independent foreign currency brokers having primarily been doing business since 2000 this is comparatively excellent. The business own a profoundly extraordinary team of personnel who have become well known in their experienced advice & support Another reason Currencies.co.uk are hence widely selected is that for currencies exchange Currencies.co.uk offer the finest prices and the best foreign currencies transfers, this has been considerably documented by The Sunday Times 2 2 Observer.

FCD can be awfully painless to use; once you have opened an account folk could be able to fix the current foreign currency exchange rate by telephone. If a rate should be offered which you yourself go for, The company will probably if needed like a shot fax, email or post a confirmation. When folk buy foreign currencies with Foreign Currency Direct, the foreign currency rates will probably be based surrounding live interbank foreign money rates (the foreign currency rate around which one bank retails to another) The aforementioned can be found to be aggregated from around a number of sources, are quoted in real time and can be even more competitive than commonly cited by high street banks or building societies. The interbank foreign currency exchange rate, which the majority of foreign currency exchange sites & newspapers use is a mid industry rate that is not actually achievable to exchange at. Folk can often regularly buy a currency slightly below the interbank foreign money rate & sell a little above; this is the only way Foreign Currency Direct will offer the foreign currencies exchange. Foreign Currency Directs expert brokers buy foreign currency at very competitive rates, these savings are then passed on to the customer so visit the site to see the rates.

For the reason that you are moving abroad you yourself can be found to be feasibly going to be exchanging vast sums of currencies into a foreign currencies, your currency rate could possibly mean the difference between being able to afford some luxurious extras or feasibly ending up with lots less than you yourself budgeted for.

Why You Should Take Your Wholesale Business Online

If you have considered starting a wholesale business, or you are currently in the wholesale business, you need to use the power of the Internet to grow your wholesale business.

Many wholesale business are still operating in the dark ages when it comes to marketing and advertising.

The majority of wholesalers still find their customers by either canvassing, telemarketing, or local advertising.

While these advertising and marketing strategies are effective, they are time consuming and expensive.

Take for instance the process of canvassing. A wholesaler who decides to canvass an area will visit local stores to see if they are interested in his or her merchandise.

While canvassing can produce immediate sales, think of what it involves. The wholesaler needs to spend time driving to different areas, then walking into stores where he has to ask for the owner.

Most often the owner will not be in at that time. Even if the store owner is available there is no guarantee that the owner will have any interest in the wholesale product line of the wholesaler.

Telemarketing is alot faster, since you can reach out to hundreds of stores without leaving your desk. But think of the phone bill you will soon have. And since the store owners will not know you, they will be both defensive and suspicious.

You can make a few sales this way, but you will have to make at least 50 calls for every sale.

Local advertising saves you time, and solves the above problem by letting the store owner call you.

But think of the amount of money you will have to spend advertising your wholesale merchandise. And, what if no one calls?

All of the above strategies can produce sales for a wholesaler, but there is a much more efficient and productive way to market your wholesale products.

Using the Internet you can set up a site that will advertise your wholesale merchandise. You can have your wholesale business, and wholesale products, listed in wholesale search engines that target dollar stores, flea market vendors, and eBay sellers.

You not only will save time, but online advertising is usually cheaper than print advertising.

And since your online advertising is targeted, you will be able to specifically reach out to wholesale buyers.

Interested wholesale buyers can then call or email you. Since they have contacted you to buy wholesale products, they will not be defensive when you talk to them, unlike with a telemarketing call.

One strong benefit I almost left out, is that with a wholesale site, you can show potential customers all your wholesale products without having to print a catalog or visit their stores.

If they are interested an item, you can always deliver to their stores, but at point you are making an actual sale, instead of just spending time on a sales call.

Think of all the time and money you will save, and the extra profits you will make, by taking your wholesale business online.

Donny Lowy is the CEO of http://www.closeoutexplosion.com, an online wholesale and closeout business, and http://www.wholesalecloseoutforum.com, an educational resource for the wholesale and closeout business.

What’s changing in Customer Service? The top 5 new things that customers want.

We all know that good customer service is paramount to growing a business and increasing profitability. What many managers are failing to realize, however, is that rapid changes in technology have lead to equally rapid changes in the delivery of quality customer service.

In addition to the basics we all have heard time and again, there are five new areas of customer service that should be addressed to keep customers happy.

What do customers say?

1) Preserve me from auto-attendant hell! Customers are becoming increasingly annoyed and frustrated with having to sift through a multitude of options and press numerous buttons - only to be told that the desired service is only available through the company’s website. Worse is when the auto-attendant uses voice recognition - but doesn’t ‘recognize’ your voice.

It’s understandable that companies want to reduce costs by using attendants and, there’s no question that these are valuable tools. Yet, people want to connect with human beings; they don’t want to listen to a long list of prompts - especially not if they are having a problem (and let’s face it, that’s what usually triggers the call in the first place). To keep customers happy, here are few simple tips:

• Always make it easy for customers to reach a human being.
• Give people the option of voice prompt or touch prompt.
• If you do use an auto-attendant, limit the number of menus to two rounds of choices before the customer reaches a human being.
• If you have asked the customer to key in account information, transfer the profile along with the call.
• If the call has been answered by a company rep, and needs to transfer the call to another department, do not put the customer back into a long queue. Instead, let your customer service rep be able to jump the front of the line, and get them to stay on the call with the client until the next person has picked up. Once this happens, the first rep should introduce the caller and give rep #2 a précis of the situation so the customer doesn’t feel like he or she is having to start all over again.

2) Don’t make me wait more than a couple of minutes in a phone queue. Many companies are making clients wait 15 minutes or more in a phone queue. Anything more than 2-3 minutes is considered unacceptable by more than 80% of customers surveyed.

3) Don’t make me quote chapter and verse about my account to get simple information. In these days of increased white collar crime, it is reasonable, and sensible, for companies to protect their customers by ascertaining that they are dealing with the correct person before discussing an account. However, 3 questions should be the limit. Beyond that, it takes up too much time (costing the company money) and only frustrates your client.

4) Give me more flexibility in how I contact you. As communication options increase, so should the options that customers have for contacting your company. Offer clients the choice of scheduling appointments by going on-line or using their PDA to access a special appointment site. Let customers send a text message or e-mail to request that customer service call them within the hour. Enable customers to access their accounts on-line - and give them the ability to change billing and service options while there. Giving customers (who want it) the ability to interact more with their accounts will make them happier - and has the added benefit of saving companies money and employee time.

5) Don’t tell me how I have to deal with you. Right now there are multiple generations of customers - which means multiple ways in which people want to interact with companies. Don’t force everyone into the same mold, or you risk alienating at least one of the generational groups. It makes no sense to tell someone who is older and computer-phobic that they can only get their bills on-line (and yes, a large percentage of people 60 years and older does not trust on-line “banking” and “account management” in any form)… just as it could cost you a customer if you were to tell a Gen Xer that there is no on-line access to their accounts. More than ever it’s important to know how your customers want to be treated - and do deal with them their way.

Jane-Michle Clark is president of The Q Group (www.theQgroup.com), a strategic positioning and marketing communications firm that has worked with many blue chip companies over the past 30 years. Jane-Michle also writes for www.ReallyGreatInfo.com, teaches MBA level marketing at the Schulich School of Business, is a corporate trainer and speaker, and 4-time nominee for Canadian Woman Entrepreneur of the Year. She can be reached at jmc@theQgroup.com, 416-424-4233

Best Affiliate Program Opportunity Business Model

The best affiliate program opportunity business model is already being used by many smart online entrepreneurs to rake in hundreds of thousands of dollars, and not annually at that. These are the sort of figures that some affiliates are comfortably and quietly achieving on a monthly basis.

This best affiliate program opportunity business model is really very simple. You start off by creating a web site or blog site, next you focus all your attention and resources on driving as much targeted traffic as possible to this site. It is important that you have Google Adsense ads on your site so as to maximize on the revenue from traffic arriving at your site. This is important because you are really not selling anything on your site, all that you are doing is using it to recruit sub affiliates to help you earn serious money from your affiliate program.

You then sprinkle affiliate links in all the prominent and appropriate places on your site. You should also ensure that you have a system for harvesting email addresses that goes into your constantly growing opt in email list.

If you choose to use this business model for your best affiliate program opportunity, there is really no limit to the kind of revenue that you will be capable of generating.

Learn more about this best affiliate program from a blogger who is using it to rake in thousands of dollars… and growing. Or get his email newsletter free, send a blank email NOW.